This course analyzes the important topics of customer service and consumer trends influencing hospitality services, developing and maintaining a service culture, managing service encounters, the importance of market research, building and maintaining customer relationships, providing customer service through the servicescape and the impact of technology on customer service. Students will also evaluate the characteristics of professionalism and distinguish their responsibilities as professionals.
This course focuses on the different roles of employees from beginning leaders, newly-promoted supervisors or anyone planning a career in the hospitality field. The content considers the viewpoint of all levels associated to create an informed picture of management and supervision in the hospitality industry.
This course defines the roles of the human resource department in the hospitality industry. It examines human resources functions, including job descriptions and specifications, recruitment and hiring, orientation and training programs, compensation and benefits, labor relations and managing human resources in a global environment.
This course reviews menu engineering, analysis, evaluation and scheduling of the economic, technical, aesthetic and merchandising factors involved in the systematic planning, programming and design cycle for restaurants. Actual restaurant projects will serve as the basis for discussion and student project work.
Throughout this course, students will examine special events and catering operations, menu planning and pricing, food procurement, safety and sanitation, human resource management, sales and relationships with other departments and outside vendors. Emphasis throughout the course will be placed on logistical operations and different market segments.
This course covers the basic principles of restaurant management with topics that include menu development, dining service styles and procedures, beverage service styles and procedures, service equipment and supplies, facility layout, décor, cleaning and maintenance, casual/theme restaurants, banquets and catered events.
This course covers current computer applications in the hospitality industry, including information technology specific to hotel accounting, finance, marketing and management.
This course covers the operational study of the decision-making process involved in the budgeting of the hospitality industry. Emphasis is placed on budgeting, pricing decisions, cost-volume-profit analysis and capital budgeting.
This course is designed to provide students with an introduction to strategies used in hospitality revenue management. The following topics will be introduced: capacity management, duration control, demand and revenue forecasting, discounting, overbooking practices, displacement analysis, rate management and sales mix analysis.
In this course, students develop an actual marketing campaign for business within the hospitality industry. Emphasis is placed on (a) analysis of market, competition and product, (b) planning a financial budget and (c) developing short-term and long-range strategies to achieve desired profit through effective advertising, sales and public relations plans.
Throughout this course, students will develop an understanding of the history of restaurant franchising in the United States. Students will also examine legal contracts, financing and brand management.
This course is designed to prepare students for entry-level employment in events planning and/or meeting management. The content includes the principles and practices of sound public relations, planning and organizing weddings, events, meetings, conferences, or conventions and prepares students for employment opportunities with trade and professional associations, consulting firms, non-profit organizations and corporations.
This course will serve to deepen the student's knowledge on subjects addressed with the hospitality industry. Exploration and observation on special topics may include discussion related to lodging, restaurants, tourism and food management.
This course will serve to deepen the student's knowledge on subjects addressed with the hospitality industry. Exploration and observation on special topics may include discussion related to lodging, restaurants, tourism and food management.
This course will serve to deepen the student's knowledge on subjects addressed with the hospitality industry. Exploration and observation on special topics may include discussion related to lodging, restaurants, tourism and food management.
This course is work-based experience that provides students with supervised career exploration activities and/or practical experiences. Seminars may be a component of this course and regular contact with the assigned advisor is required. Students may earn internship credits based on completion of the required work experience and satisfactory completion of assignments including, but not limited to seminars and a project. This course may be repeated at the discretion of the Career Development Center.
This course is work-based experience that provides students with supervised career exploration activities and/or practical experiences. Seminars may be a component of this course and regular contact with the assigned advisor is required. Students may earn internship credits based on completion of the required work experience and satisfactory completion of assignments including, but not limited to, seminars and a project. This course may be repeated at the discretion of the Career Development Center.
This course is work-based experience that provides students with supervised career exploration activities and/or practical experiences. Seminars may be a component of this course and regular contact with the assigned advisor is required. Students may earn internship credits based on completion of the required work experience and satisfactory completion of assignments including, but not limited to seminars and a project. This course may be repeated at the discretion of the Career Development Center.
This course is designed to promote cultural competence and an appreciation for diversity through visiting other countries and interacting with their citizens and hospitality professionals. Students will examine the role and challenges of hospitality professionals within other cultures. Students will also have the opportunity to collaborate with members of a hospitality team.